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ABOUT OUR BRAND - DR. MAURICE
Where Science Meet Soul
“Dr. Maurice was not just my title—It was a name given by the children I cared for with gentle hands & a kind heart. One even called me “ the baby whisperer “ .
That spirit of trust and tenderness now lives on every product I create—bringing care beyond the clinic .
Born from Legacy & Love
After decades of caring for children in leading hospitals , I created Dr. Maurice Baby & Mom care to bring that same love and attention into your home—no shortcuts , Just gentle , trusted care .
The Heart Behind the Brand
As a pediatrician , I saw many baby skin care products that overlooked essential clinical needs . I created my skin care line , to use some more luxurious and less harsh & outdated plant based and natural ingredients ,th filling the gaps , offering science baked – solutions that prevent , treat and especially soothe & comfort your baby’s sensitive skin .
With every product , my goal is to not only ensure your baby skin feels cared for , but to also give parents peace of minds—knowing their little one is getting the best of
nature & science for comfort , every day.
The Founders
Genevieve Agatha
Founder kidxtore, Mother of 3 babies
Jaime Logins
Fashion Designer, Founder kidxtore
Barbara Lauren
Preschool teacher, Founder kidxtore
VISION
- Meeting Overlooked Needs
We saw a gap in baby skin care—essential concerns ignored by many. Our purpose is simple : provide thoughtful effective solutions .
- Inspired by Pediatric Expertise
Developed with insights from years of pediatric care , our products are specifically designed to meet the delicate needs of your baby’s skin .
- Innovating with Luxury Ingredients
We use rare , high- performance natural/plant base ingredients to ensure purity , effectiveness , and luxury care—ingredients not often seen in baby products .
- Restoring , Strengthening & Nurturing
Our products focus on restoring , preventing , and strengthening the skin , while offering comforting care—key aspects often overlooked .
- Clinically Proven & Safe
Tested by dermatologists and proven to be safe for sensitive skin, every product is crafted to be gentle and effective .
- Clear Ingredient Transparency
We believe in transparency, explaining the benefits of every ingredient and why it works for your baby’s delicate skin .
- Engaging & Educating Parents
Through our “Learn with Us “section , we empower parents with knowledge to make informed decisions and ease the parenting journey .
- Building Trust & Loyalty
Our commitment to quality and care , including our natural sustainable & eco-friendly packaging , fosters lasting relationships, built on trust and customer satisfaction .
- Global Reach , Positive Impact
We aim to do good and make a positive impact , offering solutions that help families worldwide nurture their baby’s skin with love and care .
VISION
- To allow a baby /child , a mother and the family to be nurtured with natural care products , ensuring that the journey from infancy to adulthood is comforted by the gentle touch of love and honest scientific approach , personalized for your little one ” .
- To make a positive difference in peoples lives ( e.g. use of spray bottle for diaper rash ) and provide safe and effective solutions as an alternative to other prescriptions less safe .
- To help consumers , to use NATURAL best ingredients and HIGHER QUALITY products that will restore skin health and enrich the natural biology of the skin.
- To develop plant base, LUXURY skin care products that are evaluated for Effectiveness and Safety .
- To become the number one brand , which products are undergoing deep thinking from an experienced well known pediatrician
- Do more with less , be good , do good , make impact beyond .
- We strive to help improve the quality of life and wellbeing in a real and meaningful way .
We are powered by passion and profound desire to help people and our purpose is to :
- be recognized for the quality and effectiveness of our products
- enhance people’s health and wellbeing through safe, effective and exceptional quality products .
- be ethical in all aspects of our b
- provide the best possible service to our customers
- create an environment of trust and honesty in our business
- infuse love and passion in every single product we make
ABOUT Dr. Maurice
THE DOCTOR BEHIND THE PRODUCTS – DR. MAURICE LEVY
Dr. Maurice Levy , a seasoned pediatrician with above 40 years of clinical medical experience in hospitals and in active pediatric primary care and consultation clinic , develop products to address the needs of infants , young children and mother child related .
His Carrer spanning in prestigious hospitals in France , Israel , Belgium and canada , including The Hospital for Sick Children in Toronto .
As the former chief of Pediatrics , and later the head of research department in Hospital in Toronto , Ontario .
Besides his specialty in the area of pediatrics , Dr Levy has completed numerous degrees and diplomas in the area of Pediatrics .
As the leading expert in his field of Pediatrics , dr Levy has received many awards and published various articles for both health professionals and parents as well as books on nutrition of baby and toddlers , book on children behaviour and book on child development .
Dr Levy brings unparalleled expertise to his products.
The following is a brief overview of Dr Levy’s extensive work with children:
- 41 years of medical experience in hospitals & private practice across the globe
- Trained and worked in various prestigious hospitals – as stated above
- Formerly Chief of Pediatrics in the pediatrics department at North York general Hospital, Toronto , Canada.
- Formerly Head of Research at North York General Hospital , Toronto , Canada.
- Subspecialty Diploma in Pediatric Clinical Pharmacology – Hospital For Sick Children , Toronto.
- Subspecialty training in Pediatric nephrology , at The Hospital for Sick Children , Toronto .
- Studies and Research to obtain research degree in Clinical Sciences –University of Montreal.
- Published articles in highly respected medical journals .
- Published medical subjects chapters in respected books of Pediatrics and in French pharmacology book.
- Published articles in parenting journals such as in “Toronto 4 Kids ” website for parents , ” Life for a Baby ” website for parents , and in “La-Isha “, a journal for parents about children , in Israel.
- Formerly member of various committee’s & associations such as The College of Physicians & Surgeons of Ontario , and The Canadian Pediatric society , and many more .
- Received various medical awards and was an award winner in 2010 , the PTPA (Parent-Tested and Parent-approved ) for my book on feeding and nutrition for babies & children .
DR. MAURICE LEVY -M.D., M.Sc. , F.A.A.P, F.R.C.P (C)
